1. Make the first question easier for a Lincolnton website visitor to answer
A person visiting a law firm website may not know which details matter or whether the situation is worth discussing. Bosseo describes Video Intake as a guided survey that lives on the website and uses video rather than a plain contact form. The visitor proceeds one question at a time, rather than being asked to compose an open-ended summary. Lincolnton is a city in Lincoln County, so your geographic wording should distinguish people in the city from people elsewhere in the county or in any broader service area you choose to define. Population does not tell you how many visitors will use the survey. It does make a clear service-area definition useful when you decide what the visitor should see and how the firm should review the inquiry.
Recommended approach
Write the opening invitation for people seeking help from your firm, then state the service area accurately. Review the path on a phone and on a desktop before deciding whether it is clearer than your current form.
