Start with Yorktown scope, not an assumed market
Yorktown town is a municipal town in Westchester County, New York. The 2020–2024 American Community Survey five-year estimate records 35,869 residents, with a margin of error of 32. That figure describes the town’s population; it does not establish legal demand, search volume, competition, prospective-client volume or revenue. For hosting, the useful implication is narrower: your firm should identify which website visitors and service areas the site is intended to serve, then make sure the hosting plan supports the actual site rather than an assumed audience.
Recommended approach
Bring your current domain, hosting and website details to the review. Separate Yorktown pages from pages serving Westchester County, other New York locations or broader audiences. That geographic map can affect the pages you preserve, the redirects you test and the traffic patterns you monitor without treating population as a forecast.
