1. Start with the firm’s actual service footprint
Bosseo’s public Programmatic SEO page describes two geographic choices: statewide coverage or coverage limited to counties selected by the firm. For a firm serving Woodbury, the recorded county relationship matters because Woodbury village is in Orange County. It does not establish that every Orange County municipality should receive a page, or that a statewide footprint is appropriate. The first decision is whether the firm wants to serve Woodbury only, Orange County, additional New York counties, or a broader state footprint.
Recommended approach
During a consultation, list the locations the firm actually serves and the locations it is prepared to serve. Compare that list with the proposed page footprint. Keep Woodbury and Orange County distinct from New York as a whole, and do not expand coverage merely because a larger population figure sounds attractive.
