1. Start with the journey, not the municipality
Tuckahoe’s recorded relationship to Westchester County helps define the geographic label you use when reviewing local activity: Tuckahoe is a village municipality in Westchester County, New York. It does not tell you whether a particular inquiry came from Tuckahoe, another Westchester community or elsewhere. Bosseo describes Lead Attribution as showing the channel, referrer, landing page, device and sessions associated with a lead. That makes geographic interpretation a measurement question, not a population-based assumption. Review whether your records distinguish a Tuckahoe inquiry from a broader Westchester inquiry and whether the journey identifies the page or channel that preceded contact.
Recommended approach
Use Tuckahoe and Westchester County as geographic fields to review, not as evidence that a particular matter should exist. Ask Bosseo how geography is represented in the records available to your firm and how you will inspect a journey without confusing municipality, county and service area.
