1. Start with the firm’s actual South Lockport service area
The Census record identifies South Lockport as a CDP in Niagara County. It does not establish that prospective clients search for legal news by CDP, county or metropolitan area, and it does not show how far the firm accepts matters. A useful Legal News review therefore begins with the firm’s real intake boundaries: South Lockport alone, other Niagara County communities, or a broader New York territory. The product page says stories are matched to a firm’s practice areas and state. That makes geographic scoping a decision to document, not a conclusion to draw from population.
Recommended approach
Prepare a written service-area rule before evaluating story ideas. Decide whether a page should identify South Lockport, Niagara County, New York, or no narrower place when the underlying story is statewide. Reject local wording that implies an incident occurred in South Lockport unless the source actually says so.
