1. Start with the profile and geography you actually manage
A Peekskill firm may serve clients in the city, elsewhere in Westchester County, or across a broader New York practice area. Those are different geographic decisions. A city population figure cannot tell you where clients search, where matters originate, or whether another firm is a competitor. Before changing review activity, identify the Google Business Profile, office information, practice areas, and service-area language that should represent the firm. Bosseo’s public page positions Google Business Profile as the center of its Reputation & Reviews service and describes review counts, ratings, and trends as dashboard-reporting subjects.
Recommended approach
Ask Bosseo to review the firm’s intended geographic coverage rather than treating Peekskill as a proxy for the whole market. Decide which profile, locations, and matter types belong in scope. Record the baseline rating, review count, recent-review pattern, unanswered reviews, and any profile details that need attorney approval.
