What does Lead Attribution show for a lead?+
Bosseo’s public page describes a journey record containing channel, referrer, landing page, device, session detail, and attached intake answers. Ask Bosseo to confirm which fields and connections apply to your firm’s implementation.
Can it distinguish North Lindenhurst from the firm’s wider service area?+
Bosseo describes page, channel, and case-type views. Your firm should decide how it identifies North Lindenhurst inquiries and how it separates that area from other locations in Suffolk County or elsewhere in New York. The Census population record does not establish demand or lead volume.
Does attribution include phone calls?+
Bosseo’s public page says calls can join the same journey record, including the web journey that produced the call. Confirm the call information, tags, outcome fields, and implementation details during the consultation.
Will attribution tell us which inquiries are qualified?+
It can associate intake answers with a journey according to Bosseo’s public description. Qualification criteria, legal judgment, ownership, and eligibility decisions remain matters for your firm to define and apply.
How is this different from asking how someone heard about the firm?+
A person’s recollection may provide only a broad label. Bosseo describes a fuller journey view that can include the source, page, sessions, device, and intake information. Your firm should still compare the attribution record with its own intake and matter records.
Can the information show which marketing channel produced a signed case?+
Bosseo’s public page describes outcome tracking through consultation and signed case and roll-ups into an ROI Dashboard. Ask how your firm would record those outcomes and how disagreements, delays, or incomplete records are handled. No outcome should be assumed without your firm’s documentation.