1. Start with the right geographic boundary
North Dansville and Livingston County are not interchangeable labels, and neither should be treated as proof of a particular audience. The Census identifies North Dansville as a town in Livingston County, New York, with an estimated population of 5,242 for 2020–2024. That fact can help you define a service area for review, but it cannot establish how many people search for legal information, where they travel for counsel or which topics produce qualified inquiries. Bosseo’s public Legal News description focuses on stories relevant to a firm’s practice areas and state. Before adopting it, ask how your firm wants North Dansville, Livingston County and the wider New York coverage area represented on approved pages.
Recommended approach
Set geographic rules before reviewing topics. Decide which stories should be described as relevant to North Dansville, which belong to Livingston County, and which are statewide. Do not use a town population figure as a substitute for search, intake or matter data.
