1. Start with the geography your firm actually serves
Niagara is a municipal town in New York, recorded in Niagara County. The 2020–2024 ACS five-year population estimate for Niagara is 7,797, with a margin of error of 25. That is useful context for defining a local service area, but it does not establish search demand, case volume, competition, staffing requirements or language needs. A Niagara firm should therefore decide whether its Video Intake flow is intended for people in the town, people elsewhere in Niagara County, or a broader New York service area. The intake should not imply that every visitor qualifies merely because the visitor is local.
Recommended approach
Before reviewing a build, write the geographic eligibility rule in plain language. If location affects acceptance, escalation or referral, make that decision explicit in the intake and confirm how your team will handle answers that fall outside the firm’s scope.
