What does Bosseo Lead Attribution show?+
Bosseo’s public page describes channel, referrer, landing page, device, session detail, attached intake answers, calls and outcomes, with roll-ups into an ROI Dashboard. The exact information available to your firm should be reviewed in consultation.
Can it distinguish Mamakating from Sullivan County?+
It can help review the pages and journeys your firm chooses to associate with those geographic labels. Mamakating is a town in Sullivan County, but the reporting design should keep those fields distinct when that distinction matters to your decisions.
Does attribution prove that a page caused a signed case?+
It provides a recorded journey for review, including the source and steps associated with a contact. It should not be presented as proof of legal demand or as a guarantee that a page, channel or campaign will produce a signed matter.
Will my intake team need to ask how someone found the firm?+
Bosseo’s public page says the instrumentation is intended to work behind the scenes and that staff do not need UTM spreadsheets or a repeated “how did you hear about us?” script. Review the fit with your current website and intake tools before making a decision.
Can phone inquiries be included?+
Bosseo says calls can join the same journey record, with call information and the web journey connected. Ask what is available for your firm’s phone and intake arrangements and how outcomes would be recorded.
How is this different from aggregate analytics?+
Bosseo describes Lead Attribution as connecting a specific lead’s journey with intake information and outcomes, rather than showing only anonymous traffic in aggregate. A consultation can clarify how that distinction would apply to your current reporting.