1. Define the visitor’s first decision
A plain form often asks a visitor to summarize a legal problem before the firm has explained what information matters. Bosseo describes Video Intake as a guided survey on the website, delivered with video, that helps visitors explain what they need and organizes the inquiry by case type. For a Malone firm, the useful starting point is the actual service boundary: which matters does the firm consider in Malone, which does it consider elsewhere in Franklin County, and which does it not review? The population figure for Malone village does not answer those questions. It only confirms the municipality and its county relationship.
Recommended approach
Write the intake’s opening explanation in terms a visitor can understand without promising representation. List the practice areas the firm is prepared to discuss, identify any geographic limits the firm already uses, and provide a clear path for matters outside scope. Review whether the first screen gathers enough context to direct the inquiry without implying that submitting information creates an attorney-client relationship.
