1. Define Lewiston coverage before measuring reputation
Lewiston is a municipal town in Niagara County, New York. The 2020–2024 ACS five-year population estimate for the town is 15,788, with a margin of error of 27. Your service area may include Lewiston, other parts of Niagara County or locations elsewhere in New York, depending on your practice and licensing. Review the geographic relationship between your office, your stated service area and the places named in your Google Business Profile and website. A review program should not encourage clients to describe a broader service area than the firm actually serves.
Recommended approach
Set a written geographic scope before launch. Separate Lewiston from Niagara County and from any wider New York coverage in your reporting. Decide which inquiries count as local, which are outside the intended area and which should be referred or excluded.
