Start with the geography your firm actually serves
Johnstown is a municipal town in Fulton County, New York. That relationship matters because a reputation program should not treat every mention of “Johnstown” as a complete service-area definition. Your firm may serve clients in Johnstown, elsewhere in Fulton County, or in additional New York locations. Households, individuals, the town and the county are different geographic units, and the town’s population estimate cannot establish how many people need legal help or how many will search for a lawyer.
Recommended approach
Bring your actual service-area choices to the consultation. Review whether the Google Business Profile, website language and review-request process describe the places your firm intends to serve without implying coverage you do not offer. Separate Johnstown from Fulton County in reporting where that distinction affects an inquiry or matter. Treat any nearby-market comparison as a question to investigate, not as a conclusion drawn from population.
