What does Bosseo say the ROI Dashboard tracks?+
Bosseo’s public product page describes rankings, Top 3 and Top 10 counts, SERP features, AI-engine citations, calls, forms, video intakes, lead classifications, case types, source attribution, reviews, trends, matters and revenue-related reporting. The exact scope for your firm should be confirmed in consultation.
Can the dashboard prove demand for legal services in Jamestown?+
No. Jamestown’s 2020–2024 ACS population estimate is geographic context, not evidence of search demand, competition, legal need, leads, cases or revenue. The dashboard should report observed activity and defined outcomes rather than turn population into a forecast.
Can our firm separate Jamestown from Chautauqua County?+
That should be addressed as a reporting-definition question. Jamestown is recorded in Chautauqua County, but the city and county are not the same geography. Ask how location fields would be assigned, displayed and corrected before approving a local view.
Does a ranking automatically count as a lead?+
No. A ranking is a visibility measure. A call, form or intake is a contact event, and a matter or revenue event occurs later. Ask Bosseo to show how those stages are represented and what rules prevent them from being treated as the same outcome.
How current is the information?+
Bosseo says the dashboard is live and that calls, forms and intakes can appear as they happen, while rankings refresh on their tracking cycle. Ask for the proposed cadence for each metric, along with the process for investigating delays or missing information.
What should we ask about sensitive call information?+
Ask who can access recordings, transcripts and classifications; how permissions are assigned; how corrections are made; and how long information is retained. Do not assume a public product description establishes your firm’s final access or data-handling arrangements.