What does Lead Attribution show for a lead?+
Bosseo’s public product description says it can show the channel, referrer, landing page, device and session detail, with intake answers attached to the journey. Confirm the available fields and scope for your firm during the consultation.
Can it include phone calls?+
Bosseo says calls can join the same journey record, with call information connected to the web journey. Ask how this works with the phone and intake systems used by your firm before relying on the record for a budget decision.
Do we need to change our intake script?+
Bosseo states that attribution runs behind the scenes and that staff do not need to rely on a “how did you hear about us?” question. Your firm should still review its intake, privacy and qualification practices and confirm the implementation details.
Can attribution tell us whether Greece has enough legal demand?+
No. The Census Bureau’s Greece population estimate is geographic context only. It cannot establish demand, search volume, competition, inquiries, cases or revenue. Attribution is useful for reviewing your firm’s recorded journeys, not for turning population into a forecast.
How should we define a qualified inquiry?+
Your firm should define that term according to its practice, consultation rules and intake requirements. A useful review separates an initial inquiry from a qualified inquiry, consultation and signed matter instead of treating them as the same event.
Will attribution guarantee rankings or signed cases?+
No guarantee should be assumed. Use it to review available evidence and make measured decisions.