1. Start with the geography your firm actually serves
Those are not interchangeable labels: a page about Corning is different from a page about the county, and neither automatically describes every New York searcher. A Legal News program should therefore define whether a story is relevant because it concerns Corning, Steuben County, New York or a broader jurisdiction connected to your practice. That boundary matters when a breaking legal development has statewide significance but only a limited local application. It also matters when a firm serves clients beyond the city without wanting every page to imply a Corning-specific event.
Recommended approach
Ask Bosseo to review your service geography and practice areas before deciding what kinds of stories should enter an approval queue. Review whether each proposed page will explain the jurisdiction involved, the people affected and the services your firm actually offers.
