1. Start with the visitor’s first explanation
A conventional contact form asks a potential client to summarize a complicated situation in a box. Video Intake presents a guided path instead. Bosseo describes its product as a website-based video survey that qualifies inquiries by case type, with questions built around the firm’s practice areas. That matters for a Concord firm serving people in the town and elsewhere in Erie County because geographic familiarity alone does not tell you what a visitor needs to explain. A clear first question can distinguish the matter type before your staff begins a longer conversation.
Recommended approach
Review the opening experience on your current website. Identify where a visitor from Concord or another Erie County community would state the practice area, timing and basic fit. Keep the path focused on information your firm actually uses; do not treat the town’s population estimate as a reason to presume demand or create unnecessary questions.
