1. Start with the handoff, not the population estimate
The Census record identifies Aztec city as a municipality in San Juan County and records 6,150 residents for the 2020–2024 ACS five-year period, with a margin of error of 32. It does not establish how many people seek legal help, how many inquiries a firm receives, or whether a particular practice area needs automation. For your firm, that makes the intake path more useful than a demographic assumption. Map what happens after a website form, call, chat or video intake arrives. Does the inquiry enter one system, or does someone retype it across several places? Does a named person own the next action?
Recommended approach
Bring a current intake example to the consultation and identify every transfer from first contact to consultation, decline, referral or retained matter. Decide which handoffs should be automatic and which require human judgment. Keep the geographic scope clear: Aztec city, San Juan County and any broader service area are separate decisions.
