Start with the Pennsville service area, not a population assumption
Pennsville is a municipal town in Salem County. Automation should therefore be configured around the inquiries your firm actually receives rather than an assumed market size. Review whether your service area includes only Pennsville or also other places, and keep those geographic choices separate from workflow rules.
Recommended approach
Bring a recent description of your intake sources and service area to the consultation. Decide which locations, matter types and inquiry channels require different routing.
