1. Define the audience beyond Holland
Your address and your intended audience are not necessarily the same. Bosseo’s public Legal News page says its coverage is matched to a firm’s practice areas and state, and that pages are published on the firm’s own domain with its call to action.
Recommended approach
Before booking a review, write down the service area you actually accept and distinguish Holland from Hunterdon County and New Jersey. A page can mention a New Jersey legal development while still needing a clear explanation of whether the firm serves the people affected.
