1. Define the Highland Park intake scope before judging performance
Highland Park is recorded as a municipality in Middlesex County, New Jersey. If your firm serves Highland Park, that relationship should appear in the intake scope you review: which calls concern matters connected to Highland Park, which belong elsewhere in Middlesex County, and which fall outside your service area. Population alone cannot answer those questions. Intake Coach’s stated purpose is to make every intake conversation more useful through call review and coaching. The first decision is therefore operational: what counts as a relevant call for your firm, and who decides whether it proceeds?
Recommended approach
Write down your geographic acceptance rules before reviewing scores. Include Highland Park, Middlesex County, New Jersey, and any other areas your firm actually serves. Do not use the borough’s population estimate as a proxy for expected calls or cases.
