1. Start with the service area, not a population shortcut
Your firm may serve Harrison, other parts of Hudson County, or a wider New Jersey area. Those are different geographic choices, and a review plan should reflect the clients and matters you actually handle. The Census records Harrison town as a municipality in Hudson County and gives a 2020–2024 ACS five-year population estimate of 20,369, with a margin of error of 49. That is useful for identifying the place under discussion. It does not establish how many people need a lawyer, how many firms compete there, or how many reviews or calls a firm could obtain. A sound reputation review should therefore examine your client geography, matter mix, existing Google Business Profile, review count and recency, and the locations represented in the inquiries you already receive.
Recommended approach
Ask Bosseo to map your review and measurement decisions to the geographic scope you actually serve: Harrison, Hudson County, other New Jersey locations, or a broader service area. Keep population context separate from evidence about demand or performance.
