1. Set the geographic boundary before choosing stories
Frankford is recorded as a municipal-town in Sussex County, New Jersey. That relationship matters because a local legal-news strategy should distinguish Frankford coverage from Sussex County, statewide New Jersey developments and stories relevant to a broader service area. A population estimate for Frankford does not show how many people search for legal information, where prospective clients live or whether a particular story will produce an inquiry. Bosseo’s public Legal News page describes monitoring local and national legal-news sources for a firm’s state and matching stories to practice areas. Your firm should decide whether the useful unit is Frankford, Sussex County, New Jersey or a wider area it actually serves.
Recommended approach
Ask Bosseo to review geographic coverage as a scope decision, not as a population-based demand forecast. Define which municipalities, county-level issues and New Jersey developments are appropriate for your practice before approving pages.
