1. Turn an uncertain website visit into a clearer explanation
The Bosseo product page positions Video Intake as a guided survey that lives on a law firm website. A visitor taps an invitation such as “See if you have a case,” then answers one question at a time through a video-led flow. This is materially different from asking someone to summarize a legal problem in one open text box. For a firm serving Fort Dix and Burlington County, review whether the opening questions use terms your prospective clients understand and whether the flow makes clear that submitting information is not the same as forming an attorney-client relationship. Do not treat Fort Dix’s population estimate as proof that visitors have a particular legal need. Instead, use the firm’s own practice mix and website inquiries to determine what the first screen should ask.
Recommended approach
Map the visitor’s first decision: identify the matter, state the immediate concern, or request a consultation. Keep the path focused on information the firm can responsibly review and act on.
