1. Start with the exact service area, not a population assumption
Cherry Hill Mall is a CDP in Camden County, New Jersey. A firm serving the CDP may also work across a wider part of Camden County or elsewhere in New Jersey, but those are different geographic scopes and should not be merged in review or reporting decisions. A profile, review request and response should represent the firm accurately rather than imply an office or service area that does not exist. The Census population estimate is useful for identifying the place being discussed; it cannot show how many people need a lawyer, how many search for one or how many reviews a firm may earn.
Recommended approach
Before evaluating Bosseo, define which clients and matters belong in the Cherry Hill Mall service area and which belong in a broader county or statewide practice. Review whether your Google Business Profile, website contact details and public descriptions use the same geographic language. Ask how any reputation activity will distinguish Cherry Hill Mall from Camden County and from other New Jersey locations in measurement.
