1. Start with the right geographic boundary
Bargaintown is a CDP in Atlantic County, New Jersey. A page aimed only at Bargaintown is not automatically the right scope for a legal-news program. News may concern New Jersey law, Atlantic County matters, a nearby roadway, a state agency or a broader legal development. Those are different geographic relationships, and each should be connected to a practice area before publication. The Census population estimate is useful for describing the place, but it cannot establish how many people search for legal help, how many attorneys compete for attention, or how many inquiries a news page could produce.
Recommended approach
Ask Bosseo to review whether proposed coverage should be framed around Bargaintown, Atlantic County, New Jersey or another clearly justified area. Keep location language precise. A story affecting New Jersey law may be relevant to a Bargaintown firm even when Bargaintown itself is not named; a distant incident may not be useful merely because it is newsworthy.
