1. Start with the calls your team cannot answer
Hooksett is a municipal town in Merrimack County, New Hampshire. The 2020–2024 ACS five-year estimate records 15,057 residents, with a margin of error of 23. That figure provides geographic context; it does not establish call demand, legal need, competition or revenue. Your decision should therefore begin with your own unanswered-call record: after-hours calls, lunch-period calls, holidays, busy-line calls and calls that arrive while staff are already speaking with someone else. Bosseo’s public AI Answering page describes a team-first arrangement: calls go to your people first, and the AI steps in if nobody answers within 20 seconds.
Recommended approach
Review several weeks of phone records by time, call outcome and practice area. Decide which calls should remain with your team, which should receive the AI fallback, and which situations require an immediate human callback. Treat Hooksett and Merrimack County as the service geography you want represented in your intake language, not as evidence of expected volume.
