1. Define the Hampstead geography before reading the numbers
A dashboard is only useful when its geographic labels mean something consistent. Hampstead town is in Rockingham County. A firm may serve Hampstead alone, the wider county, or additional New Hampshire communities, but those are different reporting scopes. The dashboard page describes city data, service-and-city targets and city-level decisions; that makes geographic definitions an important acceptance question for your consultation. Do not combine Hampstead, Rockingham County and New Hampshire into one unexplained total.
Recommended approach
Ask Bosseo to show how location is represented in the live view, how a Hampstead target is distinguished from a county or statewide target, and how you would review calls or leads when a person mentions more than one place. Decide which geographic labels belong in your management reports before using them to allocate attention or budget.
