1. Define the geographic boundary before designing the intake
Seward is a municipality in Nebraska, and the Census record places it in Seward County. The 2020–2024 ACS five-year population estimate for Seward city is 7,678, with a margin of error of 19. That figure describes the city, not the county, a metropolitan area, every household or the number of people seeking legal help. It cannot establish search demand, case volume, competition or revenue. It does provide a precise boundary for an initial review: decide whether the video experience is intended for people in Seward city, people elsewhere in Seward County, or a broader service area stated by the firm.
Recommended approach
Write the service-area rule before choosing questions or routing. If the firm serves both Seward city and other parts of Seward County, ask for location in a way that supports eligibility review without suggesting that residency alone establishes a case. If the firm serves only selected matters or locations, make that limitation clear in the experience and define where an inquiry should go when it falls outside the firm’s scope.
