1. Start with Whitefish scope, not assumptions about demand
Your service area may include Whitefish city, other parts of Flathead County, or locations outside the county. Those are different geographic decisions. The Census record identifies Whitefish as a municipality in Flathead County; it does not establish legal need, search volume, competition or likely lead volume. Video Intake should therefore be evaluated against the locations and matter types your firm actually accepts, rather than against the city population alone.
Recommended approach
Define which locations should be eligible, which should be reviewed by a person, and which should be declined or redirected. Ask whether the intake should distinguish Whitefish from other Flathead County locations and from matters outside your service area. Use the consultation to decide what geographic information is necessary before a visitor reaches your calendar.
