1. Start with the Sullivan service area, not a guessed lead forecast
Your firm may serve Sullivan itself and matters connected to Crawford County or Franklin County. The geographic relationship matters when you decide which inquiries belong in the same workflow and which require different routing or review. It does not tell you how many people will contact the firm, which legal services they need, or whether a particular response channel is preferred. Bosseo’s public product description focuses on moving leads from website, call, chat or video intake into connected intake and operations systems. For your firm, the first question is therefore not how large the market might be. It is whether every permitted inquiry from your defined service area has a clear next action.
Recommended approach
Write down the locations and matter types your firm actually accepts. Then review whether the same intake path should serve Sullivan, Crawford County and Franklin County or whether a location, eligibility or practice-area answer should change ownership. Keep those decisions separate from population data and from assumptions about demand.
