Start with Savannah’s actual service area
The U.S. Census Bureau records Savannah as a municipality in Andrew County, Missouri, with a 2020–2024 ACS five-year population estimate of 5,053 and a margin of error of 20. That is geographic and population context only. It does not establish legal demand, search volume, competition, leads or revenue. For an ROI Dashboard, the practical implication is that your team should define geography deliberately. Decide whether a report should separate Savannah from the rest of Andrew County and from any broader Missouri service area. A single geographic total could hide where a call or form originated.
Recommended approach
Ask Bosseo to show how location is represented in the dashboard and how you would review Savannah, Andrew County and other service areas without treating population as a performance forecast. Acceptance criteria should state which geographic fields are required and how unknown locations are handled.
