1. Start with the West Hattiesburg service area, not a population assumption
West Hattiesburg is recorded as a census-designated place in Lamar County, Mississippi. The 2020–2024 ACS five-year population estimate is 6,715, with a margin of error of 1,041. That is geographic and population context only. It does not establish legal demand, inquiry volume, competition, language preference, staffing requirements or likely revenue. For Automation, the relevant local decision is narrower: identify which inquiries your firm treats as part of its West Hattiesburg service area, then trace what happens after each inquiry arrives.
Recommended approach
Bring a service-area map or written intake rule to the review. Decide whether West Hattiesburg matters follow the same routing and follow-up path as other Lamar County inquiries or require a distinct ownership rule. Keep that decision separate from assumptions about how many people will contact the firm.
