1. Start with the geographic question, not the population number
The Census record identifies Brookhaven as a municipality in Lincoln County. It does not establish how many people search for a legal topic, where prospective clients travel for counsel, or whether a particular news event will create qualified inquiries. That distinction matters for Legal News because the product page describes monitoring local and national legal-news sources for a firm’s state and matching stories to practice areas. Your coverage decision should therefore begin with the geographic scope you actually serve: Brookhaven, Lincoln County, a broader Mississippi service area, or another clearly defined relationship. Do not treat Brookhaven’s population estimate as a proxy for any of those choices.
Recommended approach
Bring a written service-area definition to the consultation. Ask Bosseo to explain how that geography would affect story relevance, page language, calls to action and later measurement. Keep Brookhaven, Lincoln County, Mississippi and any wider service area separate in planning and reporting.
