1. Start with the St. Paul service area you actually accept
St. Paul is a municipality in Ramsey County, Minnesota. The 2020–2024 American Community Survey five-year population estimate for the city is 307,284, with a margin of error of 47. That is geographic context, not evidence of legal demand, search activity, staffing requirements, or likely lead volume. Your intake should therefore begin with the boundaries your firm already uses: St. Paul, Ramsey County, Minnesota, or another expressly defined service area. Do not turn a city population into a forecast. Instead, decide which location questions help your team evaluate fit and which answers require a human review.
Recommended approach
Write the geographic rules before choosing the video path. Decide whether location is a screening question, a routing field, or simply information for the first conversation. If your firm serves clients beyond St. Paul or Ramsey County, state that scope accurately rather than implying that every Minnesota visitor is eligible.
