1. Set the geographic boundary before reviewing stories
South St. Paul and Dakota County are not interchangeable labels. The Census record identifies South St. Paul city as a municipality in Dakota County. A firm may serve people in the city, elsewhere in Dakota County, across Minnesota, or in a wider area, but the appropriate editorial boundary depends on the firm’s actual practice and authorization. Bosseo’s public Legal News page describes monitoring for stories in a firm’s state and matching them to practice areas. It does not establish that every story about South St. Paul, Dakota County, or Minnesota will be relevant to your firm.
Recommended approach
Decide whether the review should prioritize South St. Paul, Dakota County, Minnesota, or a combination that reflects your service area. Ask to see how a proposed story would be matched to that boundary and to your practice areas. Do not use the city’s population estimate as a proxy for search demand, competition, legal need, or likely inquiries.
