1. Start with the service area, not a population promise
Otsego is a municipality in Wright County, Minnesota. The 2020–2024 American Community Survey 5-year estimate records 22,245 residents, with a margin of error of 35. That figure describes the city’s population; it does not establish legal demand, search behavior, competition, call volume or the number of prospective clients who would use video intake. It does, however, give your firm a defined local boundary for deciding which inquiries belong in an Otsego-focused path and which should be reviewed under a broader Wright County service policy.
Recommended approach
Decide whether the intake should accept Otsego matters only, Otsego and other Wright County matters, or a wider area your firm already serves. Put that geographic rule into the qualification review. Do not use the population estimate as a forecast.
