1. Set the geographic boundary before choosing stories
Lake City is recorded as a municipality in Minnesota and has recorded relationships with Goodhue County and Wabasha County. That gives your firm a precise starting point for deciding whether coverage should speak to Lake City alone, either county, Minnesota more broadly, or another service area your firm actually serves. A population estimate of 5,034 describes the city, not the two counties, the state, the number of households, or the number of people seeking legal help. It should not be converted into a forecast of news interest or prospective matters. Bosseo’s public Legal News page describes monitoring local and national legal-news sources for a state and matching stories to practice areas. Ask whether the proposed geographic scope reflects your actual licensure, office coverage, and client policy.
Recommended approach
Write down the geographic audience for each practice area before reviewing examples. Decide whether Lake City is the primary location, whether Goodhue County and Wabasha County are both in scope, and when a Minnesota-wide story is useful. Exclude locations your firm does not serve rather than treating every nearby story as an opportunity.
