1. Start with the firm’s actual service boundary
International Falls is a municipality in Koochiching County, Minnesota. That distinction matters when you define an intake path. A visitor may be seeking help in International Falls, elsewhere in Koochiching County, or outside the geography your firm serves. Population data identifies the place and its recorded county relationship; it does not establish how many people need legal services, how many will visit your website, or whether a particular matter is viable.
Recommended approach
Write geographic eligibility into the review. Decide whether the intake should ask where the legal issue occurred, where the visitor lives, where an opposing party is located, or another jurisdictional question relevant to your practice. Do not use the city estimate to forecast inquiries. Use the consultation to determine whether location should affect qualification or routing.
