1. Start with the Webster service area, not an assumed market
The U.S. Census Bureau records Webster township as a municipal-town in Washtenaw County. Its 2020–2024 ACS 5-year population estimate is 6,575, with a margin of error of 21. That is geographic and population context only. It does not establish legal demand, competition, search activity, case volume or revenue. For custom software, the practical implication is narrower: define which people and workflows the tool is actually for. A portal might serve existing clients across the firm’s service area, while an internal dashboard might be limited to staff. Those are different products with different access rules and support questions.
Recommended approach
At the outset, write down whether the proposed tool is for staff, prospective clients, current clients, referral partners or more than one group. Record the exact geography the firm serves separately from Webster township and Washtenaw County. Do not use the township population as a forecast for software usage.
