1. Start with Union’s actual service boundary
Your firm may serve Union, Isabella County, nearby communities, or a broader Michigan market. Those are different operating boundaries. Review whether an inquiry from Union should follow the same path as one from elsewhere in Isabella County or another Michigan location. A clear boundary can affect routing, eligibility questions, ownership, and the language used in follow-up.
Recommended approach
Bring your current service-area rules and matter categories to the consultation. Decide which geographic and practice-area answers should create a different route, require human review, or stop an automated sequence.
