1. Start with Tyrone’s actual geographic relationship
Tyrone township is recorded in Kent County, Michigan, with a 2020–2024 ACS five-year population estimate of 5,132 and a margin of error of 25. That is geographic and eligibility context, not evidence of legal demand, competition, search volume, leads or revenue. A firm should therefore avoid treating “Tyrone” as a proxy for its entire market. Review work should distinguish Tyrone township from Kent County and any other communities the firm serves. The profile and reporting questions should identify which locations are genuinely relevant to the practice rather than implying coverage the firm does not offer.
Recommended approach
Bring a current service-area list to the consultation. Decide whether Tyrone is a primary service location, one community within a broader Kent County practice area, or simply a location used by prospective clients. Use that decision to guide profile language, review interpretation and inquiry classification.
