1. Define the geographic audience before selecting stories
St. Joseph charter township is a municipal-town in Berrien County, Michigan. That relationship matters because a page aimed at people affected by a local event should accurately describe the place, county and applicable law. It does not justify treating every nearby resident as a prospective client, or treating St. Joseph as interchangeable with a metropolitan area, Southwest Michigan or the entire state. Before adopting a news workflow, identify the geographic scope your firm actually serves: St. Joseph, other Berrien County communities, a broader Michigan territory, or a combination. Then determine which story types genuinely fit that scope.
Recommended approach
Ask Bosseo to review how a proposed Legal News program would distinguish St. Joseph from Berrien County and from statewide Michigan coverage. Set editorial rules for local incidents, state-law developments and stories that should not be localized. Measure page visits and inquiries by geographic intent where your intake records support that distinction; do not use the township population as a forecast.
