1. Start with the unanswered-call path, not a population estimate
Shields is recorded as a census-designated place in Saginaw County, Michigan. Its population estimate is useful for defining the service area, but it cannot tell you how many people will call a law firm or when they will call. For that reason, a Shields firm should review its own unanswered-call records rather than use local population as a proxy for demand. Bosseo describes AI Answering as a backstop: calls go to the firm’s team first, and the system answers when nobody picks up within 20 seconds. It is presented for 24/7 coverage, including nights, weekends, holidays and overflow.
Recommended approach
Review a representative period of your phone records and identify when unanswered calls occur, what happens next, and whether the current voicemail or callback process gives callers a clear next step. Ask Bosseo to demonstrate how your proposed forwarding rule would work before deciding whether the system fits your existing phones.
