1. Use Mundy as service territory, not as a demand forecast
Mundy township is recorded in Genesee County, Michigan, and the 2020–2024 ACS five-year population estimate is 15,311. That fact can help you define the geographic context for a consultation or intake review. It cannot establish how many people search for a lawyer, how many calls your firm receives, which practice areas are active, or whether a particular language, staffing model or advertising channel is needed. Intake Coach should therefore begin with your firm’s actual conversations and service rules. Review whether callers from Mundy, elsewhere in Genesee County, or outside your accepted area receive the right geographic response, and decide how an intake specialist should document a matter that needs attorney review.
Recommended approach
Bring a clear service-area rule to the consultation. Decide which locations are accepted, which require review, and which should receive a respectful referral or decline response. Use the product to examine whether those decisions are communicated consistently on calls.
