1. Define the Larkin service area before changing a workflow
Larkin is a charter township in Midland County, Michigan. That distinction matters when you review intake coverage: Larkin, Midland County, the wider metropolitan area, Michigan and individual households are not interchangeable audiences. A form or call from someone seeking service in Larkin may need a different matter review, office assignment or consultation path from an inquiry elsewhere in the county. The Census population estimate is useful for identifying the municipal geography, but it cannot tell you how many people need legal help or how many inquiries your firm receives.
Recommended approach
Start with the geographic rules your firm already uses. Review whether inquiries associated with Larkin are identified consistently, whether county-wide service is handled by the same team, and whether out-of-area inquiries need a different response. Ask Bosseo to examine how location, practice area and source information can be recorded and routed without treating geography as proof of demand.
