1. Start with Harper Woods geography, not assumptions about demand
Harper Woods is a city in Wayne County, Michigan. The 2020–2024 American Community Survey five-year population estimate for the city is 15,116, with a margin of error of 23. That is geographic eligibility information, not evidence of legal demand, search volume, competition, staffing needs or likely case volume. Your firm should therefore treat Harper Woods as a defined service area when reviewing intake coverage, rather than using the population figure to predict how many people will complete a video survey. The first review should compare the geographic areas your firm actually serves with the locations a visitor can select or describe during intake.
Recommended approach
Decide whether Harper Woods belongs in one broader service-area path or needs a distinct routing choice. Review adjacent service areas separately, and do not combine city residents, Wayne County residents, metropolitan-area residents and Michigan residents into one audience without a business reason. A location question can support ownership and follow-up, but it should not imply that a visitor qualifies merely because they are in Harper Woods.
