1. Define the service area before judging intake performance
Antwerp is recorded as a municipal-town in Van Buren County, Michigan. A firm may serve Antwerp township, the wider county or another geographic area, but those are different scopes. The local population estimate is eligibility context only. It cannot tell you how many people will call, which matters they will present or whether your team needs additional coverage. Intake Coach is therefore most useful when the firm first states which service area and matter types it is evaluating, then reviews actual conversations within that defined scope.
Recommended approach
Write down whether the review concerns Antwerp township, Van Buren County or a broader Michigan service area. Separate that geographic decision from conclusions about demand. In a consultation, ask how Intake Coach would be applied to the calls your firm chooses to evaluate and which local distinctions should appear in your review criteria.
