1. Start with the service area, not an assumed lead count
Rutland is a municipal town in Massachusetts, and the cited Census record places it in Worcester County. The record does not establish how many people seek legal help, which practice areas they need, or whether your firm receives inquiries from Rutland. It therefore should not be used to predict intake volume. It does establish a practical boundary for discussion: determine whether the Video Intake experience should speak only to Rutland visitors, to a broader Worcester County service area, or to another geographic scope your firm actually serves.
Recommended approach
Bring your service-area rules to the review. Decide which location questions belong in the intake, whether location affects eligibility, and which matters should be routed for human review rather than screened out. Keep the flow aligned with your real coverage instead of treating population as a demand forecast.
