Start with the geography your firm actually serves
Berkley is recorded as a municipal town in Bristol County, Massachusetts. Its estimated population is 6,829 for the 2020–2024 ACS 5-year period, with a margin of error of 18. Before changing your website, define whether the intake is intended for Berkley alone, Berkley plus other Bristol County communities, or a broader Massachusetts service area.
Recommended approach
Write the service-area decision into the intake plan. A Berkley-focused path may need different routing from a countywide path, particularly when jurisdiction, venue, residence or matter location affects whether your firm can help. During the review, identify the locations that should be accepted, declined, referred or sent for attorney review.
